Design Mester | Web Design

Web Design & Development

Category: Website Design (page 2 of 2)

Web Design Principles your Business Needs to Know

You only have a few seconds to grab attention and your time starts NOW!

The pace of novel experiences in our modern digitalized world has changed drastically. The human brain, today, is bombarded with information overload. Rather than new opportunities every few days, weeks, or months, in today’s digitalized world, novelty is presented to us in microseconds.

To make sure your business website attracts the attention of your target audience, you need to have a good understanding of web design principles so that you may assess your business website and see whether it has all the elements of a compelling website or not.

1.      Insights

 You have 8 seconds to impress your audience!

According to a research conducted by the National Centre for Biotechnology Information, U.S National Library of Medicine, “the average attention span of humans is 8.25 seconds compared to 9 seconds for a goldfish.”

The human attention span — which is an essential resource for the healthy functioning of our brain — is shrinking day by day. Just five years ago, humans had an attention span of 12 seconds – which means we could concentrate easily on a single thing for about 12 seconds. The age of smartphones has reduced our attention span to an extent that even a goldfish can concentrate better than us

When it comes to designing interactive websites, well-planned strategy can help you meet your objectives, adding a little fun element to your website blended well with information won’t hurt.

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Elements of a Good Web Design

Because often you do not get a second chance to make a first good impression!

With billions of active internet users out there, it is critical to have a visually appealing website that keeps visitors long enough. With instant access to the internet, most people get their first impression of your business from your website before they make a purchasing decision.

According to a research study conducted in 2006, it takes only 50 milliseconds for a website visitor to form an opinion about your website and your business. This means you have only 0.05 seconds to convince a website visitor that you’re worth their time, however, many businesses drop the ball and miss the window entirely.

First Impression Matters: What does your business website say about you?

What is the first thing that catches the attention of people when they visit your website? Does your website tell people what you are selling? It seems obvious, but there are thousands of websites out there – many of them creatively designed – which don’t mention explicitly, what they sell right off the bat.

Even if your website has a streamlined design and you have a decent navigation to your product pages, it won’t be of any help if website visitors are unable to understand your business or what you are selling them. This is the most important piece of information that needs to be conveyed in a fraction of a second.

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Web Design and Development – The key to improving the Visibility of your Business

Does your business website make a great first impression of your business? Never thought a professionally designed website is an important part of your internet marketing strategy? If not, then it is about time your website received a creative makeover!

Conversion, customer involvement and acquisition are surely very important components of your digital presence and the reason for your brand existence, but in their strict schedules and busy lifestyles, they do not have enough time to go through lengthy details even if you have a very interesting story to share.

For yesterday’s marketer, digital marketing was aimed at bringing out the big guns. Nevertheless, today, it constitutes an integral part of any good branding campaign.  The concept is all about being relatable and innovative. If you fail to make a connection with your target audience, all your promotional campaigns are going to go down the drain.

Web Design: Interplay of Uniqueness, Creativity and Innovation

A creatively designed website can be used as a powerful tool and can go a long way in helping you improve your bottom line. A visually appealing and engaging website can give your business a leg up on competition.  Following is a list of some things that need to be taken into consideration when designing websites.

·         The Power of Visuals

Create  Magical Appeal with Engaging Graphics and Visuals!

We have been hardwired from a young age to believe in what we see. Visually appealing graphics and engaging visuals not only convey your message in an efficient manner, they have a great impact on the human brain compared to reading plain texts.

Sensory marketing has been used for centuries to attract attention. A striking website with the right blend of imagery and creativity is all that is needed to carve up a niche for your business and help you attract more customers.

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