If you had a mind-set that building an ecommerce website on your own is hard then read on to change your mind.
5 step by step process to build an ecommerce website –
- Select a domain name and choose a hosting provider
Domain name selection plays a vital role especially with regards to digital marketing & online advertising such as text links and banners. Brand building requires a name that is uncommon, a name that will stick in the public minds when they come across it in your online/offline marketing campaigns.
At the onset, there isn’t the requirement of a huge web server or hosting account. Just go about with a shared web hosting account. Make sure there is the potential to develop the bandwidth and web space for the hosting services.
- External shopping cart or complete web shop?
Depending on the number of items you have decided to sell consider your website accordingly.
You should opt for a standard website in case you are going to sell below 10 items. However, the website must contain some link that advances to an external shopping cart application. This set-up is convenient but when customers re-visit your website their shopping carts will be empty which may lead to sales loss.
In case you have a huge product catalogue then it is right to opt for full-featured ecommerce solutions. Three superb open source projects to run a website shopping portal for free or at a cheap rate are- Zen Cart, Magento, and osCommerce.